In this discussion, we’ll talk about how being an effective leader can help your growth efforts. By hiring the best fit team members, to techniques to keep them motivated during today’s challenges of WFH and the topsy turvy nature of today’s world, to staying aligned and targeted on our growth numbers, these leaders will share anecdotes, tips and strategies to keep their departments and businesses growing!

How do you know you’re looking at the right metrics for growth analysis? What’s the difference between a true Key Performance Indicator vs a false indication of success? What numbers are the real EKG of your growth health vs which ones just help you look good temporarily but don’t actually mean anything significant? This discussion will break down what you should, and shouldn’t, be looking at when determining your app growth progress.

Our last days final lunch courtesy of Unity. We’ll provide you with a Traditional Japanese Bentos from Westin Grande’s own Kisso Resturant. Add the final day  networking at the during this day, and leave full and refreshed.

The first linear step of a User becoming a long-term, revenue-generating customer is to have them discover your app, take interest in it, and download. Which ads are working these days to connect with the Users you want to bring in? What channels are ads performing the best from? How can you use Data to better understand your marketing and advertising efforts, and continuously adjust your UA Strategies to continue to produce at scale and over time? acquired a new User (or returning User), we need to help them to enjoy the experience of using your app. How can we optimize the onboarding process, since the first few moments after initial activation (or re-activation) are critical to converting a potential term into a long-term customer. does your mobile app product provides value to your Users and you limit your churn as much as Our panel of UA app growth experts has you covered in this extensive full-funnel growth session!